Licensing & Brand Extension

At Jewel, we believe that profitable licensing comes from careful planning and strategic brand-building. We view our clients as long-term partners, and actively manage licenses and brand programs in a holistic way to ensure their health and profitability across our global partner network. Our services offer support along every phase of a property’s growth to prioritize visibility, steadily increase royalty income, extend program longevity, and solidify a position in the marketplace.

Our Process

Our licensing and brand extension services cover the go-to-market process from beginning to end, from brand positioning and market strategy, to opportunity sourcing, contract execution, program management, royalty accounting, and payment collection. Throughout each phase of the licensing cycle, we support our clients from start to success.

Our Portfolio

We pride ourselves on representing and extending properties that have a truly unique perspective. Our client portfolio–from brands, artists, and designers, to cultural institutions, and influencers–includes well-known names as well as emerging talent, all of whom have a distinct point of view and market position.

Interested in working with us? Visit our contact page for information and to submit an inquiry.