A strategic approach
The objective: to harness the EttaVee brand’s innate ability to uplift and encourage by creating a licensing program that leverages its colorful, distinctive artwork and playful messaging.
Our strategic approach targeted partnerships with select manufacturers and retailers to gradually build a colorful, energetic, and globally recognizable brand.
All about those vibes
Known for its impactful abstracts featuring bright, beautiful colors, EttaVee– founded by art influencer Jessi Raulet–has quickly become a global sensation. The brand’s themes of whimsy and positivity continue to inspire and delight consumers season after season.
A Global Sensation
The craze for EttaVee’s colorful abstracts reaches across the globe into the United Kingdom, France, Australia, Mexico and Korea; new programs are in development that will extend the brand.
In the U.S., EttaVee products can be found at popular retailers including Target, Home Goods, Barnes & Noble, TJMaxx, Hobby Lobby, Kirkland’s, Michael’s, JoAnn’s, Hallmark, and Pottery Barn Kids & Teen.