VP of Brand Licensing
Samira joined Jewel with more than 10 years of licensing and brand building experience working with renowned celebrity, fashion and design agencies, CMG and Trunk Archive. At Trunk Archive, Samira spearheaded the licensing programs for prestigious photographers, artists, and lifestyle brands including British Vogue, Herb Ritts, and Katie Rodgers. Prior to that, Samira worked as the Director of Licensing at CMG Worldwide, where she managed and strategically grew profitability for iconic celebrities and corporate brands such as Marilyn Monroe, James Dean, and I [heart] New York. Her licensing expertise spans across many different categories comprising fashion, paper, home, gift, electronics, publishing, and promotional uses. Clients include Macy’s, Zara, Dolce & Gabbana, Disney, Mont Blanc, Papyrus, Taschen, and others. Samira obtained her MBA at IU’s Kelley School of Business and BA in Marketing at the University of Indianapolis.