Trends: Christmas
Colorful & Cute
Colorful & Cute is a playful, hand-drawn take on Christmas, full of whimsy and humor. Characters are loose and expressive: rosy-cheeked Santas strike silly poses, and dachshunds and geese bundle up in striped sweaters and scarves. They’re rendered in naive linework, gouache and paper-cut styles that feel joyful and a little irreverent.
Key icons include goofy Santas, multicolored string lights, loopy script typography and sweet treats like frosted cakes and candy canes. Personified animals round out the cast, alongside vintage objects like crackers, taper candles and snow globes.
Cozy Nostalgia
Cozy Nostalgia is a warm, traditional Christmas trend steeped in childhood memories and old-fashioned celebration. It feels classic rather than kitschy, with the charm of a vintage holiday card. Scenes feel lived-in and inviting, from toy-shop windows to cozy homes on Christmas Eve, rendered in painterly and vintage print styles. The palette is rich and familiar: true red, deep green, warm cream, royal blue, golden yellow, sage green, gingerbread and gold.
Key icons include cozy interior scenes, traditional Santas, decorated trees and classic toys like rocking horses, teddy bears and toy trains. Print and pattern directions include craft-inspired motifs, holly borders and wreaths, tartan plaids, candy stripes with tossed toys, and detailed storybook scenics.
Sugar Plum Folktale
Sugar Plum Folktale is an enchanted take on Christmas drawn from fairytales, ballet and illustrated folk art. It’s delicate and imaginative, with storytelling in every detail. Dressed-up mice, rabbits, cats, and dogs play out tiny dramas in dollhouse rooms and snowy villages, rendered through whimsical illustration and fine, fanciful linework. The palette is soft and confectionery: light pink, sky blue, raspberry red, iced green, seafoam, warm cream, soft lime and lavender.
Key icons include storybook scenery and animal characters, miniature worlds like dollhouses and tiny townscapes, and folkloric art styles inspired by embroidery and needlework. Ballerinas and Nutcracker-inspired characters bring a theatrical sparkle, and references to The 12 Days of Christmas offer rich narrative imagery, from partridges to dancing ladies.
Retro Ski Village
Retro Ski Village takes Christmas to the slopes with a mid-century alpine mood. It’s sporty, social and nostalgic, balancing ski runs with après-ski celebration and the coziness of a mountain lodge. Illustration ranges from graphic poster-style skiers and lift-ticket-inspired badges to soft, snowy landscapes and ski gear motifs. The palette is crisp and heritage-leaning: bright red, forest green, burgundy, slate blue, sunny yellow, snowy white, sage green and warm tan.
Key icons include skiers in action, retro ski badges, gondolas, mittens, skates and goggles. Cozy knit prints and classic plaids add warmth. Alpine views and après-ski references like cocktails, champagne and cocoa bring a celebratory, grown-up energy. Pattern directions include ski-gear conversationals, Fair Isle knit motifs, and sweeping alpine scenics dotted with skiers and wildlife.
