Poetic Wanderlust by Tracy Porter

Licensing Objective:

Building on the success of renowned lifestyle, home and fashion designer, Tracy Porter, develop and launch her new Poetic Wanderlust brand.

Results:

JBL secured licensing partnerships with key manufacturers across a wide variety of categories including bedding, tabletop, bath, wall art, rugs, stationery, home decor fabrics, upholstered furniture and luggage. We have worked with all licensees to cross merchandise product at a variety of retailers including Neiman Marcus, Dillard’s, Nordstrom’s, Macy’s, and Bed Bath and Beyond.