About Us

Jewel Branding & Licensing is a full-service global licensing agency representing a diverse portfolio of designers, artists and brands. Our team has more than 75 years combined experience developing and managing licensing programs for some of the world’s largest properties.

Founded in 2008 by Julie Newman, the agency was established to partner talented emerging designers with top manufacturers and retailers. That philosophy has continued on and today Jewel Branding has grown and evolved into a leading agency that represents great brands and designers with a unique design aesthetic.

Our team of seasoned licensing professionals has cultivated a diverse portfolio that appeals to the modern, eclectic tastes of the global consumer. We work closely with our clients to develop and execute a strategy to extend their brand and designs across a wide range of product categories such as home furnishings and textiles, stationery and gift, wall art, greeting cards, consumer electronics, apparel and accessories.

Through partnerships with key manufacturers and retailers and a discerning eye for talent, we’ve executed win-win licensing agreements, generating upwards of $2 billion in retail sales around the globe.

Awards & Recognition:

We are proud to have been recognized for the work we have done building and extending brands into consumer products. Jewel has been profiled on MSNBC, distinguished as one of the Best Entrepreneurial Companies in American by Enterpreneur Magazine, featured in SmallBiz and License! Magazine and panelists at Surtex and Licensing Expo.